Creating a company website for your restaurant is an important first step in establishing a strong online marketing campaign. However, this is only half the battle. If you have created the right type of website, your site will act as an automated sales person for your establishment. The good news is, with the right guidance,…

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One of the best ways to optimise the monetary success of your website is to not only understand keywords, but to understand buyer keywords . Keywords, of course, are the words or phrases you incorporate into the content on your website in order to help you show up in search engine searches. But many people who are…

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Marketing and Sales: What is the difference? Marketing and sales are one of the most important components of a business’s survival in the market. While both are dependent on each other many people confuse marketing with sales and vice-versa which is a big mistake. Marketing involves designing a product according to the needs of the…

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Learning about Internet Marketing

Learning about Internet Marketing Internet marketing is not overly complicated but it is also not a process in which anyone can excel without making attempts to learn more about the subject. Business owners who do not know a great deal about Internet marketing but who wish to implement Internet marketing into their overall marketing strategy…

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If you own a restaurant, then you understand the importance of marketing, and of pleasing your customers.  These days, a large (and growing) number of your customers access the Internet through their mobile devices.  Sure, they can access your traditional website in this way . . . but that doesn’t mean they can read the…

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